As a single mom to my amazing 4-year-old son with autism, I know firsthand how important it is to choose products that are gentle, safe, and free from harmful chemicals. Like many parents, my son goes to daycare every day, and one day we faced something all parents dread—head lice.

When that lice infestation hit, I was determined to find a solution that was 100% natural and free from toxic ingredients. But after searching high and low, I couldn’t find anything I felt comfortable using on my son’s sensitive skin and hair. That’s when I decided to create my own solution—one that I could trust to be safe, effective, and made with simple ingredients that I could pronounce.

Ella's Kids Shield and Shine is born out of love and necessity. It’s made with only a few natural oils—tea tree, peppermint, and rosemary—nothing else. No chemicals, no preservatives, just pure, natural goodness that helps create a fresh, clean environment for your child’s hair without harsh ingredients.

As a parent, I know how important it is to protect our little ones while using products that align with our values. That’s why Ella's Kids Shield and Shine is more than just making sure lice avoid your little one's hair; it’s a way for me to give back to other parents like you, who want the very best for their kids.

You might be wondering why I named the brand Ella’s Kids. It’s in honor of my mom, Ella, who has been a pediatrician for over 25 years. She cared for my son with so much love and dedication during his early years, and I wanted this brand to reflect that same kind of care for all kids.

From my family to yours, thank you for trusting us to keep your child’s hair happy and healthy!